MQA is the market leader for assessing and registering market research companies. Accreditation is awarded by the United Kingdom Accreditation Service (UKAS), thereby enabling market research companies who obtain registration to display the prestigious UKAS 'Crown and Tick' logo.  

ISO 20252 is the new international standard developed for the industry and MQA assesses organisations to this standard in the UK, throughout Europe and acrosss the World.